The overall objective of the project is to develop an innovative governance and management model for cross-border long-distance cycling routes, in order to enhance their tourism appeal and strengthen cultural and economic connections between the regions involved.
Major international cycling routes represent strategic infrastructures for soft mobility, territorial cohesion, and the promotion of sustainable lifestyles.
The operational testing of the governance model and the route manager role will take place along the Munich–Venice cycling route. However, the project also includes activities along two other key cycling routes in the Alpine-Adriatic area: the Alpe Adria Cycle Path and the Drava Cycle Route.
This multi-territorial approach will allow tools and solutions to be tested in different contexts, assess their adaptability, and create the conditions for scaling and replicating the developed model across other European cycling routes.
In summary, the project aims to demonstrate that a well-managed and participatory cycling route can be far more than just a tourism infrastructure: it can become a shared asset that generates economic, cultural, and social value at both local and transnational levels.
