The course is aimed at entrepreneurs from South Tyrol and / or their employees (SMEs) that want to systematically promote and successfully implement innovation projects in the enterprise. The project includes a total of 12.5 training days in the period October 2011 - June 2012 and also provides individual coachings support and the establishment of practical work with a final presentation. The training aims at increasing the performance of its business forward as part of innovation management practices and techniques to set-up during the development and introduction of new products and services in the market.