The project aims at increasing the competitive growth of regional small and medium enterprises through the use of social media platforms and instruments. As a central point of the project "ideas and implementation" competition will be held in order to increase the interest of entrepreneurs for Social Media and to make them look into the advantages of Social Media for their company. To support the implementation of a social media plan in the companies, an online portal will be created containing the entire training material and providing access to guidance and examples of best practices for social media. Companies that successfully participate in the competition and are selected by a jury of experts will receive free coaching to further develop their project.
